Key Takeaways
- YouTube is testing a brand new model of Premium Lite with limited-ads.
- Final 12 months, YouTube phased out its Premium Lite subscription plan.
- The brand new model of YouTube Premium Lite being examined appears to overlook the mark.
YouTube is testing a brand new model of its Premium Lite subscription plan, but it surely will not be prefer it was once.
Final 12 months, YouTube got rid of its Premium Lite plan totally, which supplied customers an ad-free viewing expertise however with fewer perks than YouTube Premium. The plan was obtainable in choose European international locations. Whereas Lite members did not get advertisements, the subscription teir did not have entry to further options like downloading movies for offline viewing or background video playback, like the complete model YouTube Premium has.
Now, Google is testing a brand new model of YouTube Premium Lite, which the corporate confirmed in a press release to Android Authority. Google mentioned it is begun testing a brand new model of the subscription service in Australia, Germany, and Thailand.
Nevertheless, the perks of YouTube Premium Lite have modified. As an alternative of providing an ad-free expertise, YouTube Premium Lite now solely gives a “restricted ad-supported expertise.”
In a press release to The Verge, a YouTube spokesperson mentioned that the corporate would not have anything to share about “a broader rollout” of this new model of YouTube Premium Lite.
YouTube Premium
- What’s included?
- YouTube and YouTube Music add-free and within the background
- Worth
- $14 a month
- Stay TV
- No
YouTube TV is far better than traditional cable, and it’s not even close
For those who’re conflicted about ditching a standard cable plan for YouTube TV, do not be
YouTube’s new Premium Lite would not make sense
A lot for an ad-free viewing expertise
A screenshot of the modified Premium Lite service posted by Jonah Manzano on X reveals the brand new Premium Lite service is proven to be supplied for 11.99 AUD (about $8 USD) a month by means of the YouTube app on iOS and $8.99 AUD (about $6 USD) on its web site.
The screenshot reveals how the service gives restricted advertisements for YouTube movies and YouTube Youngsters movies. Premium Lite, because it did when it was obtainable for the primary time, would not supply obtain and offline play or background play.
As a YouTube Premium subscriber myself, I truthfully don’t see the purpose on this new model of YouTube Premium Lite. What is the level of paying for a YouTube subscription if you happen to nonetheless get advertisements?
YouTube is not like Prime Video or Disney+, which each supply advert subscription tiers. I can nonetheless watch YouTube with out Premium, as with Prime Video or Disney+, you’ll be able to’t watch all of it and not using a subscription.
I like YouTube’s Premium subscription service. For those who’re an avid YouTube watcher like I’m, it is a fantastic service to get an ad-free viewing expertise throughout all of your units. Plus, each time I am touring, I all the time use the obtain and play offline function so I can watch on my flight.
This new model of Premium Lite with limited-ads that YouTube is testing would not appear to hit the mark.
What is the difference between YouTube TV and YouTube Premium?
YouTube’s completely different subscription choices will be complicated, here is how the completely different companies shake-up.
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